Bison football has become such a big deal in North Dakota that the media is now running coverage about how much coverage the football team gets. It’s all very meta. Not that it ever takes much for the Fargo media to descend into an orgy of preening. Everything from the Fargo television show on FX...Bison football has become such a big deal in North Dakota that the media is now running coverage about how much coverage the football team gets. It’s all very meta. Not that it ever takes much for the Fargo media to descend into an orgy of preening. Everything from the Fargo television show on FX...